Reports/Programs, Writing
Invisalign Blogging
I’d been working on and off for Dr. George Wedell couple of years when he asked me to blog for him in exchange for a free Invisalign treatment. I jumped at the chance!
I wrote around 28 posts with topics ranging from the initial visit, to everyday life with aligners, getting Propel and simple progress reports. The campaign also included twice-weekly Facebook posts mentioning the latest post and email notification to current patients.
I also created a Facebook ad campaign promoting $1000 off Invisalign with Propel for new patients.
Dr. Wedell is now retired, so he no longer has a website, but you can find a PDF with some of my posts below.